Bicycle Awareness Program
As part of the Bicycle Partnership Program funded by I-CE, Parisar carried out a project to spread awareness of bicycling as a mode of urban transport, emphasizing mainly the role of cycling in making a people friendly city, and forwarding the idea of sustainable urban transport as a whole.
The project consisted on awareness campaigns touching various groups of the city, like school children, college students and motorists. For each of these groups a customized 'kit' was prepared revolving around the basic components of a film [Cycling Friendly Cities], a presentation and design material like posters and give aways. Details can be found in the report.